Copy-paste sales email templates for every stage of outreach. Proven to generate 15-23% response rates when personalized correctly.
Templates without personalization get 2-5% response rates. Prospects can tell it's a mass email.
Same template works differently for different industries, roles, and situations. Customize for context.
Emails with personalized opening lines get 15-23% response rates. 3-5x better than generic templates.
Subject: [Problem] at [Company]?
Hi [Name],
I noticed [Company] is [doing X]. Most [industry] companies doing this run into [specific problem] - it costs about [time/money] per [unit].
We recently helped [similar company] solve this by [solution], saving them [specific result].
Worth a 15-minute conversation?
Best,
[Your name]
When to use:
When you can identify a specific pain point the company likely has.
Personalization tips:
Reference their recent news, product launch, or hiring patterns that indicate the problem.
Subject: Loved your post about [topic]
Hi [Name],
Your recent [article/post/podcast] about [topic] really resonated - especially the part about [specific insight].
We're seeing similar challenges with [related issue] at [industry] companies. I work with [type of companies] to [value proposition].
Would you be open to a quick call to discuss [specific topic related to their content]?
Thanks,
[Your name]
When to use:
After they publish content on LinkedIn, blog, or podcast. Shows genuine interest.
Personalization tips:
Quote a specific line from their content. Make it clear you actually read/listened.
Subject: [Mutual connection] recommended I reach out
Hi [Name],
[Mutual connection] suggested I reach out. They mentioned you're working on [initiative] at [Company].
I recently helped [similar company] with [related challenge], achieving [specific result]. Thought there might be value in connecting.
Open to a brief call next week?
Best,
[Your name]
When to use:
When you have a genuine mutual connection. Ask permission first before using their name.
Personalization tips:
Mention how you know the mutual connection and why they made the introduction.
Subject: How [Company] can [achieve result]
Hi [Name],
Most [role] at [industry] companies spend [X hours] on [task] each week.
What if you could reduce that to [Y hours] while improving [outcome]? That's what we did for [similar company].
The bridge: [Brief explanation of solution]. Worth exploring for [Company]?
Let me know,
[Your name]
When to use:
When you have a clear before/after transformation story with metrics.
Personalization tips:
Use industry-specific metrics and reference their company size for relevance.
Subject: [Specific value] for [Company]
Hi [Name],
Quick question: are you currently using [tool/process] for [specific task] at [Company]?
We built [solution] specifically for [industry] companies doing [what they do]. Early users are seeing [specific metric] improvement.
I'd love to show you a 5-minute demo. Does [day] or [day] work?
Thanks,
[Your name]
When to use:
When you have a highly targeted solution for a specific problem/industry.
Personalization tips:
Research their current tech stack and reference specific tools they might be using.
Subject: Re: [Original subject]
Hi [Name],
Following up on my email from [day]. I know you're busy, so I'll keep this brief.
We helped [similar company] [achieve result]. Would a 15-minute call be valuable to explore if we could do the same for [Company]?
Best,
[Your name]
Subject: Thought this might be useful
Hi [Name],
I know you're busy, but I came across [article/resource] about [relevant topic] and immediately thought of you given [Company]'s focus on [initiative].
[Link to resource]
Still interested in discussing how we can help with [value prop]?
Thanks,
[Your name]
Subject: Should I close your file?
Hi [Name],
I've reached out a few times about [value prop], but haven't heard back. I don't want to be a pest!
If it's not a priority right now, no problem - I'll close your file. If there's still interest, just reply and let me know when might be better to connect.
Either way, best of luck with [relevant initiative]!
[Your name]
+ 2 more follow-up templates...
Templates optimized for securing calls and demos...
View all 5 meeting request templates →
Templates give you structure, but personalization drives responses. LeadSpark AI automatically researches each prospect and generates custom opening lines for your emails.
Hi Sarah,
I noticed you work at TechCorp. We help SaaS companies improve their sales process...
❌ Response rate: 3-5%
Hi Sarah,
Congrats on the Series B announcement last week! Saw you're hiring 10 new SDRs based on your LinkedIn post. We helped a similar-stage SaaS company (Acme Inc) ramp their SDR team in half the time using AI-powered personalization...
✓ Response rate: 18-23%
The opening line determines if they read the rest. Reference something specific: their content, company news, mutual connection, or recent achievement.
Busy people skim. Get to the point in 3-4 short paragraphs. Save detailed explanations for the call.
Lead with their problem/goal, not your product features. Show you understand their world before pitching your solution.
Ask for one thing: a 15-min call, a demo, or a specific question. Multiple CTAs create decision paralysis.
50% of email success is the subject line. Test different approaches: questions, curiosity, personalization, or direct value.
Stop manually customizing templates. Let LeadSpark AI generate personalized opening lines for every prospect.
