Compare the top prospecting tools by category: data providers, email finders, sales engagement, and AI personalization.
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Data Provider
$15,000+/year
Enterprise teams needing comprehensive B2B data
All-in-One
$49-149/mo
SMBs wanting data + sequences in one platform
Social Selling
$99/mo
Teams focused on LinkedIn prospecting
AI Personalization
$49/mo
Teams wanting AI-powered personalization at scale
Contact Data
$36-59/mo
Quick contact lookups via Chrome extension
Email Finder
$49-399/mo
Finding and verifying email addresses
Sales Engagement
$125+/mo
Enterprise sales engagement
Sales Engagement
$100+/mo
Large teams needing advanced automation
Cold Email
$39-159/mo
Cold email with personalized images
Need to build lead lists from scratch? Data providers give you access to millions of contacts with emails, phone numbers, and company data.
Best for: Teams building outbound from zero
Top picks: ZoomInfo (enterprise), Apollo (SMB), Lusha (quick lookups)
Once you have leads, you need to reach them. Sales engagement platforms help you build multi-channel sequences (email, phone, LinkedIn).
Best for: Teams with existing leads needing outreach automation
Top picks: Salesloft, Outreach, Lemlist
The newest category: tools that use AI to research prospects and write personalized messages. This is where LeadSpark AI fits.
Best for: Teams wanting quality personalization at scale
Why it matters: Personalized emails get 2-3x higher reply rates
Most successful teams combine multiple tools:
LeadSpark AI works with any data source. Export your leads, upload a CSV, and get personalized icebreakers in minutes.
No credit card required